Return on ad spend (ROAS) measures how much revenue your ads generate for every dollar you spend on them.
Formula
ROAS = Revenue from ads ÷ Ad spend
ROAS (%) = Revenue from ads ÷ Ad spend × 100
Measure
Return on ad spend (ROAS) measures how much revenue your ads generate for every dollar you spend on them.
Formula
ROAS = Revenue from ads ÷ Ad spend
ROAS (%) = Revenue from ads ÷ Ad spend × 100
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